How Email Marketing Can Help Hairdressers


CowboySo while hairdressers are doing well, they have to remain aggressive with advertising efforts in order to stay on top. But few, if any, hairdressers have the budget to advertise on television or the radio. Plus, the popularity of newspapers is fading fast, so they’re not the optimal place for hairdressers to spend their advertising dollars.

The good news, though, is the best advertising solution for hairdressers is only a few dollars and a few clicks of the mouse away-email marketing for hairdressers! This method combines affordability and ease of use to make it an essential component for all hairdressers, beauticians and salon owners.

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How to Become a Hairdresser

Hairdressers are in charge of making us look glamorous and fab by giving us a good hair day when it matters most. The job is gaining popularity as a career choice because it is a good creative output and there is a stable job demand for it.

If you are one of those dreaming of becoming a hairdresser, here are some of the things you need to know.


Of course, a keen eye for detail and good taste are both necessary for a hairdresser. Communication and socialization skills are also important because you will be meeting a lot of people, and you will be expected not just to elicit from them exactly what they want but also keep them entertained while you are giving them the service they came to you for.

Aside from these qualities, academic qualifications must also be met.

A level of training must be accomplished in order to become a hairdresser. In countries like the United Kingdom, standards and levels have been set in order to ensure quality service from these guardians of hair fashion.

The National Vocation Qualification (NVQ) exam must be passed in order to serve as a hairdresser, so it is essential to have broad knowledge and training in the art of hair beautification.

The NVQ tests one’s knowledge on the theoretical aspect of the profession. It also requires a demonstration of practical skill in the field. To be recognized as a competent hairdresser, one must have a level 2 and 3 NVQ.

Therefore, if you want to become a hairdresser business owner, it is best to take a degree course in hairdressing and salon management.

Similar qualification tests are found in other countries such as Australia.


Another way of getting the skills and knowledge you need to become competent in the hairdressing field is by applying for apprenticeship under a reputed hairdresser. An apprenticeship not only allows you to learn the art of hairdressing in theory but also gives you a chance to apply your new knowledge instantly.

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FACE OFF competition 2011/12

Winning entry front view by Dean Smith Zoology Men Wanstead High St London (Medium)

Now in its third year the American Crew FACE OFF competition has already established itself as one of the most hotly anticipated events in the hairdressing calendar. Showcasing the latest fashion styles for men and …

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New free directory

Diego's_Hair_Salon Free Web Directory is proud to announce its new directory service which is now available online to visitors and new suppliers. It boasts endless amounts of new features for customers and suppliers. Your directory …

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Choosing a Mobile Hairdresser – 4 Simple Tips to Help You Choose The Best

Before I go into the points to help you choose your hairdresser, I should first outline the definition of what is a mobile hairdresser? A Mobile Hairdresser is a hairdresser who usually works for his or herself visiting clients at their homes or place of work, or any other agreed venue and does not operate from a fixed hair salon or beauty shop.

1.When to consider using a mobile hairdresser. The services of a mobile hairstylist may often be required to be used at a home for a wedding when it may often be inconvenient for the bride to travel to a hair or beauty salon to have her hair and her make-up done, requiring her then to travel back to her home to put on her wedding gown. Instead, the hairdresser will travel to the bride’s home in order to style the bride’s hair for her special day. A mobile hairstylist is often in demand for Care homes, hospitals, prisons, the armed forces, and in many other situations where individual attention is required.

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How to Choose the Right Hairdressing Scissors

If you’re an experienced hairdresser, then you’ll probably knoiwhow to choose hairdressing scissors. If you’re new to hairdressing, you might not know what to look for.

Here’s what you should consider.

1. It’s important the at you decide what you want these hairdressing scissors for. With many different sorts, for creating different styles, and for styling different hair types, it’s important that you choose the right ones. You don’t want to make an expensive mistake.

2. Hairdressing scissors come in different sizes, so you’ll want to know which size suits you best, and you’re happiest with, and which you’ll use most often. There’s no point in spending a fortune on buying the best scissors if you’re hardly ever going to use them.

3. If you are a professional hairdresser, then you’ll want salon quality hairdressing scissors. You won’t get value for money if you buy budget scissors and have to replace them regularly.

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Always Have a Good Hairdresser

Leigh Welch

A GOOD HAIRDRESSER is and always will be a necessity, if you can find one. The importance of a hairdresser in designing a hairdo cannot be overstressed. A hairdresser’s technical knowledge of hair and its ability to retain certain lines and shapes permits him to diagnose and arbitrate with his customer so that she can get a hairdo that is pleasing to her and will involve a minimum of care and upkeep.

A hairdresser who has artistic ability and a thorough working knowledge of illusion and proportion, plus the mechanical abilities of hair cutting, waving and pin-curling, can make any hairdo look well on the wearer by giving it the correct amount of width or height or whatever is necessary.

A hairdo that needs minimum care is always essential. The only time this rule is ignored is when a woman’s profession makes it desirable-for example, actresses who will wear their hair in certain ways for a particular part because of the costume or period. Even if this requires a daily trip to the hairdresser’s, it has got to be done, the amount of time or money involved being of secondary importance. The average everyday woman does not have this problem.

Your problem is to find out whether the hairdressers available in your community are (a) good ones or (b) right for you.

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