The judges have had their say. Now it is your turn! Following on from last year’s successful launch of the People’s Choice Award which ran on the L’Oréal Colour Trophy Facebook page, the award is returning in 2015 – this time running on www.lorealcolourtrophy.com.
The top ten salons at each of the regional finals in the L’Oréal Colour Trophy, and the top 5 salons in the Men’s Image Award have now been automatically entered into the People’s Choice gallery.
The public are encouraged to vote for their favourite image in both categories. The voting is simple, takes just a few minutes and doesn’t require any filling out of forms!
The voting will run from 5pm on Tuesday 5th May 2015 – 27th May 2015 where the three salons with the highest number of votes will be asked to attend the L’Oréal Colour Trophy Grand Final on 1st June. Here the winners will be announced and the salons will receive their award on stage.
“It was a huge honour for us to win the first ever People’s Choice award for the Men’s look. We loved the concept of appealing to clients via social media and it has really helped us engage with clients and peers online to help promote the hairdressing industry as a whole. Moreover, the fact that it was judged outside of the industry makes me immensely proud.” – Sean Thomas, Headmasters Weybridge , Winner L’Oréal Men’s Image People’s Choice Award 2014
“It was fantastic for our team to win the first ever People’s Choice Award. It gave us something to really talk about to our clients, and get them involved in voting plus our Model was a local girl and she talked about it to all of her friends and family as well. It was really fabulous to be up on that stage at the Grand Final event. It was great to have that additional chance to win and we have really used it since in local press and also to help promote our business” says Karen Storr, Contemporary, Middlesborough, winner L’Oréal Colour Trophy People’s Choice Award 2014
You can check out all the finalists in this year’s People’s Choice awards on line at http://www.lorealcolourtrophy.com/peoples-choice-award.aspx and vote for YOUR favourite image. You can also check out who is currently in the lead!
The 60th L’Oréal Colour Trophy Grand Final will prove to be an event forever in the hearts and minds of the hairdressing industry and is certainly one not to be missed. Come and join in the celebrations on Monday 1st June at Battersea Evolution, Battersea Park, London. For more information visit www.lorealcolourtrophy.com and for tickets call 020 8762 4555.